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Hope is not a long-term strategy. Preparation, understanding, and adaptability are.

Many leaders fail because they don’t realise they are signing up for a battle. Leadership isn’t about bragging rights or sitting back and letting others do the work for you. Picking up the mantle of leadership isn’t something that should be done lightly. It’s a worthy calling, but not for the faint of heart.

We don’t pull punches, nor do we dance away from critically analysing mistakes (mostly our own). In this ebook, we aim to share our mistakes and embrace the discomfort they bring, in the hope that others can learn from these lessons without experiencing the pain firsthand. While pain can be an effective teacher, learning from others' experiences is a more sustainable and less painful way to gain wisdom in the long run.

Our hope isn’t that you run away from leadership opportunities or think it isn’t a worthwhile calling. We want you to move forward with your eyes open, seeing all the scrapes, scuffs, and scars that come with being a leader.